Shape the meeting plan
Define the show objective, priority company types, roles, match categories, exclusions, and the availability of the people attending.
Booth strategy for planned B2B conversations
Make the booth worth the trip.
Booth Connect helps exhibitors define who matters, coordinate relevant conversations, and prepare the context their team needs before show week begins.
Clear criteria · Useful context · Organized follow-up
BOOTH PLANSHOW 214
MEET
A
B
BeforePriority relationships
DuringPrepared conversations
AfterOwned next steps
The process
A meeting plan built around the whole show.
The work starts before the doors open and continues after the floor closes.
Walk in with context
Keep confirmed times, locations, contact details, match rationales, and useful talking points together for the booth team.
Close the loop
Record what happened, assign follow-up, and distinguish the conversations that deserve immediate attention from those that do not.
What you receive
What your booth team receives.
Every item is organized around the approved show, audience, exclusions, and schedule—not generic activity.
Target map
A focused view of the companies, roles, and relationship types approved for the show.
Show-week calendar
Confirmed details organized around real booth availability, including time, location, attendee, and meeting category.
Meeting briefs
Concise context on who the team is meeting, why the connection may be relevant, and a practical opening topic.
Follow-up scorecard
A simple post-show framework for attendance, meeting quality, next-step priority, and ownership.
Illustrative workflow — not client results
A relationship-led plan for an equipment exhibitor.
A regional equipment manufacturer is attending an industry expo to explore distributor and complementary-supplier relationships. Booth Connect defines the approved match categories and exclusions, organizes relevant conversations around the team’s availability, and prepares the calendar context for show week. After the event, the team uses the scorecard to assign follow-up without treating every conversation as equal.
This anonymized example illustrates the service process. It is not a client identity, testimonial, performance claim, or guaranteed outcome.
Show brief
Illustrative
- Exhibitor profile
- Regional equipment manufacturer
- Show objective
- Distributor and complementary-supplier conversations
- Priority roles
- Channel, partnerships, and operations leaders
- Guardrails
- Current customers and direct competitors excluded
- Match rationale
- Complementary route to the same end market
- Suggested topic
- Territory needs, service coverage, and partnership fit
Common questions
Clear answers before the first brief.
Who is Booth Connect best suited for?
B2B exhibitors that can name the partner, channel, sourcing, supplier, OEM, or strategic relationships they want to explore—and have someone on the floor who can hold those conversations.
What makes a meeting relevant?
The company and contact must fit the criteria agreed for the show, a specific time must be confirmed, and there must be a documented commercial reason for the conversation.
Do you simply try to fill every open calendar slot?
No. The plan starts with approved targets, relationship types, exclusions, and availability. A full calendar is not useful if the meetings lack a clear reason to happen.
Are results guaranteed?
No. Meeting volume, attendance, revenue, and other business outcomes depend on show fit, timing, audience quality, relevance, and prospect responsiveness.
How are opt-out and removal requests handled?
Requests are honored. Email joseph@exhibitconnect.co with the address that received the message so the request can be processed accurately.
Planning an upcoming show?
Bring us the show. We’ll help shape the meeting plan.
Tell us where you are exhibiting, who you want to meet, and who will be on the floor. We normally respond within one business day.